image credit: ShutterStock Who are the people in your neighborhood? In your neigh-bor-hoood! And no, we aren’t talking about the little blue garbage man or the crazy cat lady down the street. We’re talking about your Pay-Per-Click (PPC) neighbors. These are the companies that are competing with your business for the same search terms. If Author informationChris SparksChris is an online marketing and content strategist at the search marketing competitive intelligence provider iSpionage helping to build awareness and engagement within their markets. You can connect with Chris on Google+.The post Who Are The People in Your Neighborhood? appeared first on Search Engine Journal.