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The Evolution of Digital Media Buying & Omni-Channel Personalization by @teedubya

Who you partner with in business can make or break your future—and LiveRamp has a knack for teaming up with only the best. The latest dynamic duo is LiveRamp + Ensighten. Together, these companies are offering 1:1 personalization solutions complemented with simple integration. From 2007-2008 I had an unfunded start-up called Adiqus which focused on Advertising Intelligence, so I’ve spent a ton of time thinking about how to make advertising work better. Finally, after seven years, we are at the point where advertising is truly intelligent. This partnership is the most exciting marketing/advertising breakthrough, possibly ever. If your company has a huge budget for […]The post The Evolution of Digital Media Buying & Omni-Channel Personalization by @teedubya appeared first on Search Engine Journal.

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The Evolution of Digital Media Buying & Omni-Channel Personalization by @teedubya

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