Why is social media so important? More people are using social media through their mobile phones, computers, and tablets than talking, calling, emailing and texting. Do you find this surprising? I know I don’t. Some businesses have gone to the extent of allowing 30 minutes a day for their employees to use social media. There’s Author informationSorcha MullisAdam Rowles is a senior online marketing consultant at White Chalk Road, working in the SEO industry since 2004. He is very passionate about inbound marketing, always looking at ways his clients can leverage social media to get results. Follow White Chalk Road @WhiteChalkRoadThe post Simple Steps to Creating an Effective Social Media Strategy appeared first on Search Engine Journal.