Affiliates can be life savers in a company by driving incremental sales on a revenue sharing basis with no risk to the Merchant. However, they can also be the biggest poachers of sales that other channels brought in, or from customers who were already on your site and shopping. It all depends on how well Author informationAdam RiemerAdam Riemer is a long time online marketing veteran. With more than 10 years of experience in SEO, Ethical Affiliate Management, Adware and Theft detection as well as PPC and Sales Funneling he enjoys helping his clients scale with clear and measurable results. Visit his blog or follow him on Twitter, Facebook or Google+.TwitterFacebookGoogle+The post How Affiliates Can Help & Hurt SEO & PPC’s Bottom Line appeared first on Search Engine Journal.
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