Whether you are a small publisher or a Fortune 100 brand, your content calendar is an essential part of content strategy. The editorial calendar sets a foundation for how often we publish, where we publish, and what goes into our content. Consistency is what matters. If we miss one blog post it’s no big deal, […]Author informationAllie FreelandPR Director at iAcquireAllie Gray Freeland is the PR Director at iAcquire, a digital marketing agency based in New York City and Phoenix. Prior to working at iAcquire, Allie worked at organizations including Rasmussen College and Meet Minneapolis – The Official Tourist Bureau. She’s a frequent contributor to business and marketing trade publications.TwitterGoogle+LinkedInThe post Do’s and Don’ts of Your Brand’s Content Calendar by @AllieGrayFree appeared first on Search Engine Journal.