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Audrey Hepburn Digitally Resurrected for Chocolate Bar Ad

Audrey Hepburn died in 1993, but she’s still making commercials. This latest ad, for UK chocolate brand Galaxy, takes footage from the film Roman Holiday and appropriates it for a storyline in which Hepburn, touring an Italian town via a tour bus, gets stuck in a traffic jam and sees a handsome stranger in a car. She leaves the bus and takes a ride. As they zoom off, she takes a bite of a Galaxy chocolate bar and leans back with a satisfied expression. According to The Independent, the ad went ahead after Hepburn’s sons agreed to the use of her image. Meanwhile, the technology appears to have taken a quantum leap since one of the earliest uses of posthumous celebrity images, the… Continue reading… More About: Advertising, Audrey Hepburn

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Audrey Hepburn Digitally Resurrected for Chocolate Bar Ad

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