Twitter rocked markets this week with a spectacular initial showing. But how do Twitter ads measure up against Facebook ads? Is it worth spending your ad dollars on Twitter? When it comes to direct response marketing, AKA lead generation and/or Ecommerce, Google really takes the cake in terms of ad performance. However, if you’re set […]Author informationLarry KimLarry Kim is the Founder/CTO of WordStream, a provider of PPC Management Tools.TwitterGoogle+The post Are Twitter Ads Useless? by @LarryKim appeared first on Search Engine Journal.