Most businesses and marketers measure success based upon a series of digital analytics, such as organic visits, page views and obviously, goal conversions. I’m not saying this is the wrong thing to do – far from it – but you might be severely underestimating your leads and inquires. It’s safe to say we spend the […]Author informationZoe-Lee SkeltonSEO Content Writer at ReceptionalOriginally graduating as a Fine Artist, Zoe-Lee Skelton now works as a SEO Content Writer at Receptional, blogging about content marketing, search developments and compiling content marketing strategies for clients. In her spare time Zoe-Lee continues to develop her artwork. Feel free to connect with me to talk about art and all things digital!TwitterGoogle+LinkedInThe post An SEO Beginner Guide: What is Call Tracking and Why Should I Care? by @ZoeLeeSkelton appeared first on Search Engine Journal.
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