To most webmasters, their site is like their baby. It’s the most beautiful and perfect thing in the whole wide world. The fact is, people get too attached to their site and can’t see ways to improve. But as Google gets harsher and swifter with their penalties, you should think of assessing the quality and value of your site. Web owners shouldn’t wait for a penalty to begin assessing their websites. Lacking a complete analysis could leave you one step behind competitors who are proactive and not reactive. In this article, I will presented a series of site metrics that you should consider when […]The post 6 Important Metrics to Assess the Growth, Value, and Quality of Any Site by @cognitiveSEO appeared first on Search Engine Journal.
When starting a business, it is pretty easy to become overwhelmed. The digital age of the Internet has changed the marketing landscape tenfold, and even longtime seasoned marketers are being forced to adapt to the new technological advances in order to remain competitive. Nowadays, the key difference between a good startup and a great startup is whether or not the business has mastered a set of tactics called “growth hacking” — namely, strategies such as search engine optimization, social media integration, and more. A relatively new term, “growth hacking” refers primarily to innovation in online businesses. Because of its low […]The post 10 Growth Hacking Concepts and Best Practices by @alexanderkesler appeared first on Search Engine Journal.
PASCO, Washington — People have said a lot of things about Antonio Zambrano-Montes in the week after he was shot and killed by police: He was depressed, mentally unstable, homeless and broken. Yet some of his friends can’t think of him without remembering his smile “He was always happy,” Cody Minnis, who met Zambrano-Montes while they were both staying at a Pasco homeless shelter, told Mashable. “Even when he was down he put a smile on for everybody.” See also: Anger and disbelief in Pasco after police kill undocumented immigrant Zambrano-Montes, 35, was confronted by three police officers on Feb. 10 while he was allegedly hurling rocks at cars at a busy intersection in Pasco. The police chased him and fatally shot him just as he turned around and seemed to put his hands up. You can judge that for yourself by watching the video, below Read more…More about Washington, Police, Us World, Us, and Pasco
I recently wrote about how to statistically model any given set of search results, which I hope gives marketing professionals a glimpse into how rapidly the SEO industry is currently changing in 2015. In that article, I had mentioned that the search engine model should be able to “self-calibrate”, or take its algorithms and weightings of those algorithms, and correlate the modeled data against real-world data from public search engines, to find a precise search engine modeling of any environment. But taking thousands of parameters and trying to find the best combination of those that can curve fit search engine […]The post Using Artificial Intelligence to Solve #SEO by @scott_stouffer appeared first on Search Engine Journal.
Dubai’s Marina Torch, one of the world’s tallest apartment buildings, caught fire Friday night, forcing thousands of residents to evacuate as flames crawled up the sides of the 79-floor skyscraper. The cause of the fire was not immediately known, but Gulf News reported that the blaze was made worse by strong gusts of wind. A Marina Torch resident told ABC News that residents believed the fire started on the 51st floor Gulf News reported that fiery pieces of debris were raining down from the blaze. There were no immediate injuries reported Eyewitnesses on Twitter later reported that the blaze had been brought under control. Read more…More about Us World and Dubai
The next time you search Google on your mobile device you may presented with a very difference user experience. The search giant has announced it is now grouping related content from single sources into carousels, which will be displayed underneath search results snippets. When you search for a topic a carousel of recent articles, videos, and other content will be displayed for you to browse through. Tapping on one of the pieces of content will bring you directly to it. Google uses the examples of The Guardian, NPR, ESPN, and Bleacher Report as sites that currently have this feature in […]The post Google Rolls Out New Mobile Search Feature: Related Content In Carousels by @mattsouthern appeared first on Search Engine Journal.
Google’s John Mueller acknowledged via Google+ today that a small number of sites are getting mislabeled as “hacked” in search results. Currently, Google is in the process of rolling out a new hacked page classifier, and as a result a number of sites are getting incorrectly marked as hacked sites.Obviously this is a problem because it would deter anyone from wanting to visit your site. How do you know if you’re affected? First, do a quick search for your site and see if a line of blue text appears underneath the title tag reading “This site may be hacked.” If you […]The post Google Is Mislabeling Sites As Hacked, Here’s How To Fix It by @mattsouthern appeared first on Search Engine Journal.
A variety of changes to the services offered by Google and Bing will impact their pay-per-click (PPC) advertising customers over the course of 2015. Many changes have to do with shifting trends in the search and PPC industries, in terms of the strategies employed by search engine developers and the behavior of their users. A robust PPC strategy needs constant tweaking to be responsive to the rapidly changing market conditions. Those who are not keeping track of the service changes and industry developments may actually lose advertising market penetration over the coming year. Keep an eye out on the following […]The post The Latest PPC Trends: What You Need to Know by @LarryAlton3 appeared first on Search Engine Journal.
The New Yorker’s epic profile of Apple design-guru Jony Ive is must-read material, but not every Apple competitor is happy with it. In the profile, author Ian Parker quotes Ive attacking an unnamed company that has a program designed to let consumers customize their phones. “I believe that’s abdicating your responsibility as a designer,” Ive said See also: Six takeaways from that epic Jony Ive profile Although Parker didn’t identify the company Ive was talking about, it seems pretty clear that the target was Motorola You may recall that Motorola has its Moto Maker program for the Moto X line of Android phones Read more…More about Motorola, Apple, Jony Ive, Tech, and Gadgets
Nearly three hundred people joined the SEJ ThinkTank for a webinar presentation and extended Q&A session with SEJ founder Loren Baker regarding dynamic Google SEO.The post #SEJThinkTank Webinar Recap: Understanding Dynamic Google SEO by @dantosz appeared first on Search Engine Journal.