Search Engine Optimization Tools and Resources

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5 Lesser Known Secrets to Building Influential Connections

Spend enough time on the web and you’ll hear the advice that you need somebody influential to take an interest in what you’re doing. That’s the key to increasing your traffic or building a more popular blog. But influential people have many people vying for their attention. It’s not enough to grab a snatch of Author informationSrinivas RaoSrinivas Rao is the host and cofounder of BlogcastFM where he’s interviewed over 300 bloggers, authors, and entrepreneurs. Pick up his free guide on How to Repurpose Content for Profit and Fame.The post 5 Lesser Known Secrets to Building Influential Connections appeared first on Search Engine Journal.

25 Digital Media Resources You May Have Missed

It’s been another lively week in the digital world. Here at Mashable, we’ve been so busy preparing for Social Media Day and running through Home Depot that we can’t blame you if you’ve fallen behind on your tech news. So for those of you who have been busy celebrating the fall of DOMA, we’ve got you covered. Here are 25 digital media resources for the week, including suggestions for optimizing your Wi-Fi signal, apps for summer road trips, festivals and more Editor’s Picks Is It the Dawn of the Encryption App?Amid surveillance programs like PRISM and Project Tempora, it might be time for privacy-enhancing cryptography apps Read more…More about Apps, Features, Business, Parenting, and Tech

Google Grants – AdWords For Non-Profit: How To Get It Started and Start Maximizing Traffic by @Rocco_Zebra_Adv

Are you a non-profit organization that complies with Google’s grant minimum requirement for your country? Then this post could be of great interest for you. Google is currently offering up to $10,000 per month in free advertising credits! What are the requirements to take advantage of Google Grants? Hold a valid charity status for your Author informationRocco BaldassarreFounder and CEO of Zebra Advertisement, a result oriented SEM consulting firm. Rocco consults companies that spend up to US$5M in PPC advertisement budget per day, speaks 3 languages, and has been recently shortlisted as Young Search Professional of the Year by the 2013 European Search Awards.TwitterGoogle+LinkedInThe post Google Grants – AdWords For Non-Profit: How To Get It Started and Start Maximizing Traffic by @Rocco_Zebra_Adv appeared first on Search Engine Journal.

5 Methods to Put the Guest Back into Guest Blogging

The release of Google’s latest major algorithm update, Penguin 2.0, has ruffled the feathers of many professional bloggers and SEO experts. Cries have gone up across the Internet complaining of Google’s alleged attack on guest blogging. Guest blogging has such a successful method for increasing search engine rankings and blog traffic, it’s become a staple Author informationRyan HanleyRyan Hanley is the content marketing guy at Content Warfare. Get more awesome by connecting on Google+ or learn how to win the battle for attention online {podcast}.Google+The post 5 Methods to Put the Guest Back into Guest Blogging appeared first on Search Engine Journal.

Has Google Analytics Gone Social?

It seems that everyone and everything has gone social these days, even Google analytics. In a recent announcement Google let us analytic enthusiasts know that we will soon be able to share and collaborate on Google Analytics dashboards! For those of us who own our own websites or manage our clients’ internet marketing, we know how valuable this Author informationBernadette ColemanBernadette Coleman is CEO & Executive Director of Advice Interactive Group, an award winning digital agency focused on improving visibility for clients across the digital universe. Highly experienced and considered an industry leader in search engine marketing, social media, design, and development, she leads one of the fastest growing interactive agencies in the U.S. by Inc. 500 You can read more about her on Google Profile.The post Has Google Analytics Gone Social? appeared first on Search Engine Journal.

20 Greatest Yearbook Trolls of All Time

Internet trolls have found their way out of online forums and into yearbooks. Forget the cookie-cutter inspirational quotes that usually sit under student portraits and prepare yourself for pop culture allusions, meme references and straight up trolling. SEE ALSO: ‘Damn You Auto Correct’ Unveils 11 Funniest Texts of 2012 Have a great summer, suckers. 1. Image courtesy of Reddit, scrapeandclean 2 Image courtesy of Reddit, Coooturtle 3 Image courtesy of Imgur, 1123581321345589 4 Image courtesy of Reddit, FierceLambda 5 Image courtesy of Reddit, remix1014 6. Image courtesy of Reddit, mbleep 7 Image courtesy of Imgur, kitzip Read more…More about High School, Yearbook, Trolls, Watercooler, and Pics

Four Schools of SEO Success Thought

Having worked in the SEO industry for quite a few years now, I’ve heard myself uttering the same words over and over again: “SEO is a team game.” Clients of mine understand that SEO is truly something that requires effort on both sides, and potential clients hear it all the time. Unlike many other industries, Author informationBrian LofrumentoBrian Lofrumento is the Chief Executive Optimizer of NewGen Consultants, a Boston based SEO company. With eight years of experience in the SEO industry, Lofrumento has brought his experiences of running one of the world’s most read soccer websites to business owners everywhere through a wide range of SEO services, SEO training sessions, and SEO presentations, having co-founded NewGen Consultants in January of 2012.FacebookGoogle+LinkedInThe post Four Schools of SEO Success Thought appeared first on Search Engine Journal.

Company Photos Are Now Being Shown In The SERPs? by @smorgs13

image credit: Shutterstock Rel=author has been a success, hasn’t it? Not only is it easy to set up, but users have also seen a higher CTR via the SERPs. New findings have been released that suggests Google may be using company photos just like they’ve been using author markup. Some of the examples I share Author informationAdam MorganAdam Morgan is a PPC expert, entrepreneur, blogger, and amiable guy. In his spare time, you can find him updating his own blog. Follow him on twitter @smorgs13.TwitterFacebookGoogle+LinkedInThe post Company Photos Are Now Being Shown In The SERPs? by @smorgs13 appeared first on Search Engine Journal.

14 Pinterest Copycats for Visual Inspiration

If you’re tired of the same old clichd indie wedding photos on Pinterest and want something tailored to specific interests, it’s time to branch out. Many Pinterest alternatives also feature the now-iconic grid layout, social interaction and aggregation that makes Pinterest so appealing. SEE ALSO: 12 Most Clich Photos on Instagram These 14 Pinterest-style inspiration sites tend to focus on more specific niches, such as food, typography and travel. After all, you’ll only encounter so many cheesy quotes on Pinterest before getting anxious. Homepage image courtesy of Flickr, Stars for Streetlights Read more…More about Social Media, Features, Inspiration, Content Discovery, and Pinterest

A 3 Step Shortcut to Earn Mindshare in Record Time by @DholakiyaPratik

We all know that clients want to see swift, measurable results, and that they’re likely to drop you if they don’t see something within half a year or so. This is one reason why we like to stress the importance of referral traffic and brand impressions, in addition to instant channels like PPC, in order Author informationPratik DholakiyaPratik Dholakiya is Co-Founder & VP of Marketing of E2M Solutions & OnlyDesign. The primary focus of E2M Solutions is on content marketing and leveraging its potential to generate revenue for clients. OnlyDesign helps companies build a better web & mobile presence. You can contact him on twitter @DholakiyaPratik or by emailing at web@pratikdholakiya.com.TwitterFacebookGoogle+The post A 3 Step Shortcut to Earn Mindshare in Record Time by @DholakiyaPratik appeared first on Search Engine Journal.