As SEOs, we need to know a lot of stuff. It can be absolutely overwhelming. Many SEOs experience the impostor syndrome — the feeling that we’re in our industry or job by virtue of luck or chance, and certainly not on account of the knowledge that is necessary. It’s kind of like this: When we feel that way, we do ourselves a serious disservice, and erode our own effectiveness as SEOs. We’re not impostors, though. None of us are SEOs because we got an advanced degree in it. We’re SEOs because we happen to possess knowledge and ability. But what […]The post 18 Areas of Knowledge Every SEO Must Possess by @neilpatel appeared first on Search Engine Journal.
See original article here: